PRESS AND PUBLICITY               

BACK TO PRESS


EMPIRE UPGRADES "SHADOW VISION" PRODUCTION TO 3D FORMAT
Monday March 17, 2:50 pm ET

BEVERLY HILLS, CA--(MARKET WIRE)--Mar 17, 2008 -- In response to consumer demand and requests from key theatre chains at the Showest convention in Las Vegas last week, Empire Film Group, Inc. (Other OTC:EFGU.PK - News) ("Empire Film") (http://www.empirefilmgroup.com) has announced that it will upgrade its current production of "Shadow Vision" to conform with the hugely popular new "Real D" 3D theatrical format from Real D Cinema. Recently released films in the "Real D" 3D format include "Beowulf" and "Hannah Montana," both of which generated record-breaking per screen averages from 3D locations, eight times greater box office revenues than standard format theatres.

"Movie goers want to be dazzled," said Empire CEO Dean Hamilton-Bornstein. "As big screens and home projection systems become more common, consumers are demanding a bigger, better movie experience from theatres. The 'Real D' 3D format meets this challenge as it delivers a stunning, perfectly sharp 3D image, free of frame jitter or left eye-right eye issues that plagued previous attempts at 3D exhibition. It's clear that the major studios plan to respond to this demand but cannot move as quickly as we are at Empire Film Group with 'Shadow Vision' and other upcoming 3D features."

In response to the sudden popularity of the "Real D" 3D format, New Line Cinema will be releasing "Journey to the Center of the Earth" starring Brendan Fraser on July 11 in 3D. However, very few if any new 3D releases will be available for the next year, despite the announcement by Dreamworks chief Jeffrey Katzenberg that all of their future animated features will be released in 3D. The only major live-action 3D feature, "Avatar," from director James Cameron, has been delayed for release until December 2009, opening a window of 18-months for Empire Film Group with virtually no competition in the live-action, 3D arena.

"We see an opportunity to generate tens of millions of dollars at the box office with 'Shadow Vision' and other Empire 3D releases," said Eric Parkinson, CEO of Empire Home Entertainment, the distribution division of Empire Film Group, Inc. "Both theatre owners and consumers are asking for more, live-action releases in 3D, and we intend to deliver."

"Shadow Vision" stars Vivian Schilling as a blind woman who develops the ability to remotely sense and visualize crimes. The film will be directed by Eric Parkinson from his original screenplay, with 3D cinematography by Andrew Parke, whose credits include the recent Lionsgate release of "Night of the Living Dead: 3D." Bruce Branit ("Sin City") will handle visual effects, with Dan Symmes supervising the 3D technology. Principal photography will commence in late May, with a 3D theatrical release targeted for February 2009.

About Empire Film Group, Inc.

Empire Film Group, Inc. ("EFG") is a new independent film finance, production, and distribution company led by a management team with over 25 years of experience in development, production, distribution, finance and marketing of feature films and television programming. Through its acquisition of Truman Press, Inc., d/b/a "Hannover House," Empire is also a fully integrated film, DVD and book distributor, with sales relationships for placement of products into all major USA retail chains.

Learn more about Empire Film Group by visiting www.empirefilmgroup.com.

CAUTIONARY STATEMENT ABOUT FORWARD-LOOKING STATEMENTS

This press release contains "forward-looking statements," which are statements related to future, not past, events. In this context, the forward-looking statements often include statements regarding our goals, plans, projections and guidance regarding our financial position, results of operations, market position, pending and potential future acquisitions and business strategy, and often contain words such as "expects," "anticipates," "intends," "plans," "believes," "seeks" or "will." Any such forward-looking statements are not assurances of future performance and involve risks and uncertainties that may cause results to differ materially from those set forth in the statements. These risks and uncertainties include, among other things, (a) general economic and business conditions, (b) the level of strategic partner incentives, (c) the future regulatory environment, (d) our cost of financing, (e) our ability to complete acquisitions and dispositions and the risks associated therewith, and (f) our ability to retain key personnel. These factors, as well as additional factors, could affect our forward-looking statements. We urge you to carefully consider this information. We undertake no duty to update our forward-looking statements, including our earnings outlook.